
Burn the old playbook*
Burn the old playbook*
Burn the old playbook*
What we build shapes how we live.
So let’s stop building bullshit.
What we build shapes how we live. So let’s stop building bullshit.
Rebels
Rebels
Rewriting
the future.
Rewriting
the future.
Rewriting
the future.
Advisory & Talks
for Brave Builders
Advisory & Talks
for Brave Builders



Meet Melinda.
Melinda is a lifelong nerd who combines her love of games and her fascination with people's behavior into an award-winning expertise. She founded The Human Chapter to investigate how human skills slipped out of our focus and why reclaiming them is essential for AI to deliver real value.
Melinda is a lifelong nerd who combines her love of games and her fascination with people's behavior into an award-winning expertise. She founded The Human Chapter to investigate how human skills slipped out of our focus and why reclaiming them is essential for AI to deliver real value.
With 15+ years in leadership, Melinda has advised, built, and led early-stage venture-backed companies through moments of uncertainty, growth, and reinvention. As one of the early voices in gamification, Melinda went on to become a globally trusted authority on behavior change and technology ethics.
With 15+ years in leadership, Melinda has advised, built, and led early-stage venture-backed companies through moments of uncertainty, growth, and reinvention. As one of the early voices in gamification, Melinda went on to become a globally trusted authority on behavior change and technology ethics.
Her work has earned multiple awards, including two Red Dot Awards and 2x VIVA 400 nomination. She has collaborated with global organizations such as Aegon, Elsevier, and Rituals, contributed to Interreg initiatives, advised the European Commission and Goethe-Institut, and serves on the advisory board of the SXSW Pitch competition.
Her work has earned multiple awards, including two Red Dot Awards and 2x VIVA 400 nomination. She has collaborated with global organizations such as Aegon, Elsevier, and Rituals, contributed to Interreg initiatives, advised the European Commission and Goethe-Institut, and serves on the advisory board of the SXSW Pitch competition.



—On Stage —
—On Stage —
—On Stage —



Disrupt the Defaults. Build What’s Next.
Disrupt the Defaults. Build What’s Next.
Disrupt the Defaults. Build What’s Next.
Looking for a speaker or panelist that challenges the room and move it forward?
Melinda speaks about behavior change, drawing on games and AI, and looks at how ethics and inclusion shape the impact of everything we build.
Melinda speaks about behavior change, drawing on games and AI, and looks at how ethics and inclusion shape the impact of everything we build.
She is a frequent keynote speaker and panelist, having appeared on stage at 50+ events worldwide. Her work has been featured by outlets including the BBC, Sprout, and PAGE.
She is a frequent keynote speaker and panelist, having appeared on stage at 50+ events worldwide. Her work has been featured by outlets including the BBC, Sprout, and PAGE.
The Danger of Gaming
the System
The Danger of Gaming the System
HATCH Conference 2022

As seen at
— At the Office —
— At the Office —
— At the Office —
Strategic Guidance for the Brave, Not the Complacent
Strategic Guidance for the Brave, Not the Complacent
Strategic Guidance for the Brave, Not the Complacent
Tired of surface-level advice?
Get into the real stuff.
With 15+ years in leadership, Melinda works as a fractional CxO and advisor to founders and exec teams navigating uncertainty, growth, & reinvention.
With 15+ years in leadership, Melinda works as a fractional CxO and advisor to founders and exec teams navigating uncertainty, growth, & reinvention.
She partners closely on strategy, product, and team, surfacing patterns in decisions, initiatives, and culture to help leaders build organizations that grow without shortcuts or burnout.
She partners closely on strategy, product, and team, surfacing patterns in decisions, initiatives, and culture to help leaders build organizations that grow without shortcuts or burnout.
























